Elder Ballard told the December 2007 graduates of BYU-Hawaii to use new media to spread the gospel, and the exhortation was repeated to all church members in a cover story in the July 2008 Ensign. Among other things, members were encouraged to “create videos that illustrate aspects of your membership in the Church and post them on video sharing sites like YouTube.” I’ve taken it upon myself to compile a preliminary progress report for Elder Ballard. Humbly submitted: more good, bad, and ugly of Mormons on Youtube. (This is the third in a series. Previous:  )
Genre: Prop 8
Don’t think I can’t see you rolling your eyes at this genre’s appearance in the otherwise non-controversial MYTPR! Prop 8 sparked a youtube frenzy, with both sides webcaming furiously to convert the world. It simply couldn’t be ignored. (Even MYTPR has journalistic standards to maintain.) The church itself came out with some very high-quality materials designed to come across as rational and non-hateful. Some of the amateurs, no so much.
- Musical atrocities here and here. (the latter is nod to all you Lee Greenwood fans. You’re welcome.)
- On the No side, can anyone pay attention to their discussion, with those getups on? Granted, they are wickedly awesome costumes.
- I’m telling you right now that this is for real. You’re not going to believe me, but it’s true.
- Youtube is spammed with endless complaints about, and documentation of, stolen signs, and tons and tons and tons of talking-to-the-webcam editorials.
- This next piece, Prop 8 Made Simple, stood out to me during the otherwise dizzying cacophony of the election season as having outstanding production values, smart messaging, and overall being exactly what it needed to be to influence swing voters. But oh how colossally and tragically the ad mis-predicted the gay community’s reaction to prop 8 supporters. The ad closes with yes voters smiling cheerfully with their gay neighbors at a backyard BBQ, the voiceover saying, “Tom and Jan are still good friends with Dan and Michael, in fact, they’re having a BBQ together right now!” Marjorie Christoffersen or this elderly woman might beg to differ on the outcome.
- Few members outside of California seem to fully grasp the scale of what went on here and the depth of our involvement. Here is a video drive-by of a street rally that spans many blocks. These rallies ran Saturdays for many weeks, and bumped up to 6 days/week at the end (including ward FHE activity). Imagine this scene but you recognize every face as your ward members. Strong stuff. More rally videos here, here , here and here.